SM / Portfolio
Creative. Thoughtful. Capable.

Serena
Martin.

Corporate Communication Graduate Brand & Event Communication

I bring together visual creativity, event coordination and thoughtful communication, with experience supporting events and a perspective that looks beyond the obvious.

Portrait of Serena Martin
Ideas into experiences ↗
01 /

A little about me.

I’m interested in how brands communicate, how events create meaningful experiences, and how ideas connect people.

I'm Serena Martin, currently studying a Postgraduate Diploma in Management specialising in Business Communication. With a background in Corporate Communication, I enjoy turning ideas into visual experiences, organising the details behind an event, and exploring perspectives through writing. Outside the classroom, community involvement and supporting others remain important parts of who I am.

02 /

Proof, not just promises.

01 — EXPERIENCEEvents

Event Experiences

Hugo Domingo Ltd · Dar es Salaam, Tanzania

Situation
Supported wedding and birthday event planning in Dar es Salaam, Tanzania.

What I did
Helped plan, decorate and design events, contributing to the practical and visual details of each occasion.

ResultSupported personalised event experiences while developing practical skills in event coordination and visual presentation.
02 — WRITINGPerspective

The Exposure Gap

Opinion piece · Think piece

Situation
Reflections on intercultural communication, privilege and moral judgement inspired an opinion piece.

What I did
Connected academic concepts, social commentary and examples to examine how exposure shapes people's worldviews.

ResultDeveloped a written piece encouraging greater empathy, humility and more nuanced thinking about others.
03 — LEADERSHIPCommunity

Residence Leadership

Resident Assistant · Undergraduate residence

Situation
Supported the well-being and safety of 80 students in an undergraduate girls' residence.

What I did
Helped students adjust to campus life, supported orientation and contributed to a positive living environment.

ResultStrengthened experience in communication, responsibility and supporting a diverse student community.
03 /

What I bring.

Tools

CanvaExcelAI tools

Strengths

Event coordinationVisual communicationInterpersonal communicationCreative thinkingLeadership
04 /

The journey so far.

Undergraduate

BA in Corporate Communication

Built a foundation in corporate communication.

Experience

Resident Assistant

Undergraduate residence · Student support, orientation and community living.

Experience

Event Sales Assistant Intern

Hugo Domingo Ltd · Dar es Salaam, Tanzania.

Current

PG Dip in Management

Specialising in Business Communication.

05 / Let’s connect

Good communication starts with a conversation.

If you're looking for someone who brings visual creativity, thoughtful communication and an event-minded perspective, I’d be glad to connect.